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First the guy pushes the idea of a small, "portable" all in one computer - the original Macintosh. Then he creates the iMac, a computer that literally anyone can get running within 5 minutes straight out of the box. Then the iPod, a device which is literally transforming the music industry as we speak. And now...

A computer the size of a paperback book weighing less than 3 lbs for less than $500? Apple's done it. And not with some striped down, unusable machine. 40 or 80GB harddrive. 1.25 or 1.42 GHz G4 processor. A DVD/CD-R drive. Ethernet. Modem. 2 USB ports, and 1 Firewire port. Unbelievable. For a day I almost wish I still worked in the store in SF.

And the new iPod shuffle is pretty cool too, considering its under $100 and smaller than a stick of gum. And yes, I agree, "Do not eat iPod shuffle."

Brilliant!